SEO Trends That Will Effect Digital Marketing by Dr. Nitin Kr Saxena

admin Faculty Blog, PGDM Blog

As digital marketing has grown in prominence for today’s businesses, so has the role of search engine optimization. SEO plays a gigantic role in getting people to your blogs post, website, guest articles and other content rich assets. And if you don’t abide by Google’s rules, you’ll see your web traffic depleting.

  1. Voice Search
  2. Video Engagement
  3. Filtering Out Non-Credible News Articles
  4. Increased Focus on Structured Snippets
  5. Google’s Mobile-First Algorithm
  6. Social Media Searches
  7. Influencer Marketing and Link Building
  8. Awareness Campaigns
  9. Quality over Quantity
  10. Rich Media Content

*Script from the Article in Forbes

About the Author
Dr. Nitin Kr Saxena

Dr. Nitin Kr Saxena is an Associate Professor in the Marketing area.
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