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ABOUT MERCATO

THE MARKETING HAAT

“Mercato” – The Marketing Haat, as it is more popularly known, is an innovative tool for conducting market research and consumer behavior pioneered by JIM. The fair is organized, supervised and conducted by – the Marketing Club of Jaipuria Institute of Management, Indirapuram, Ghaziabad. Active participation from the residents of Delhi NCR, who lovingly refer to the fair for purchasing, fun and enjoyment. This initiative of students and institute in large not only the biggest event in the Jaipuria Institute of Management, Indirapuram, Ghaziabad calendar but the biggest marketing event in the country organized by a student body. The event is scheduled to be held on 31st October 2015, Saturday from 1 pm onwards in Jaipuria Institute of Management, Indirapuram, Ghaziabad. “Mercato” – The Marketing Haat is aiming at creating an aspiration value for every student at Jaipuria Institute of Management, Indirapuram, Ghaziabad and helping the MBA students to develop selling, marketing/ branding and motivational skills.

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Events


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Drawing Competition


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Classical Music


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Baby Show


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Live Band Show

Glimpses of 2014

This event is being promoted by Jaipuria Institute of Management, Indirapuram, Ghaziabad as an annual flagship event that will be graced by prominent & credible personalities from art, entertainment & culture. We are looking at a huge family crowd as well as youngsters from various institutes and schools in and around Delhi-NCR. Footfalls crossed over 2000 last year. And it we expect to grow much larger this year.


Testimonials

 
kumar_gaurav

The platform gives fair results and genuine responses to the companies which helps in identifying preferences of their target audience and ascertain what works and what doesn’t in, in order to develop strategies for their business.

Kumar Gaurav

2015-08-07T06:24:41+00:00

Kumar Gaurav

kumar_gaurav
The platform gives fair results and genuine responses to the companies which helps in identifying preferences of their target audience and ascertain what works and what doesn’t in, in order to develop strategies for their business.
Srijan_De

So far, amongst all the events that I have attended, I especially love the events that are organized by Jaipuria Mercato Team. Right from the pre-events organizing until post events, Team Jaipuria always offered such best-in-class organization. I love the dedicated conversations with the organizer of the event. The whole event was well organized and I gained lots of knowledge and insights.

Srijan De

2015-08-07T06:26:22+00:00

Srijan De

Srijan_De
So far, amongst all the events that I have attended, I especially love the events that are organized by Jaipuria Mercato Team. Right from the pre-events organizing until post events, Team Jaipuria always offered such best-in-class organization. I love the dedicated conversations with the organizer of the event. The whole event was well organized and I gained lots of knowledge ... Read More
radhamohan

The “Mercato” Marketing fest of JIM is a unique endeavor by students to capture consumer insights of the “bottom of the pyramid” through disguised marketing. Mercato is all about innovation.

Radha Mohan Gupta

2015-08-07T06:15:56+00:00

Radha Mohan Gupta

radhamohan
The “Mercato” Marketing fest of JIM is a unique endeavor by students to capture consumer insights of the “bottom of the pyramid” through disguised marketing. Mercato is all about innovation.
prashant_bhardwaj

Mercato is a unique platform. People of all backgrounds- despite the belief that they are in control of their decision-making- are unlikely to know when they are exposed to marketing material, and therefore, less likely to be in position to defines themselves against subtle marketing tactics.

Prashant Bharadwaj

2015-08-07T06:25:41+00:00

Prashant Bharadwaj

prashant_bhardwaj
Mercato is a unique platform. People of all backgrounds- despite the belief that they are in control of their decision-making- are unlikely to know when they are exposed to marketing material, and therefore, less likely to be in position to defines themselves against subtle marketing tactics.
prateek_dubey

At Jaipuria, I have always found talent with diverse background during our visits. It is a pleasure to be connected with an Institution which impart knowledge and generate employability as per the expectation of industry.

Prateek Dubey

2015-08-07T06:11:40+00:00

Prateek Dubey

prateek_dubey
At Jaipuria, I have always found talent with diverse background during our visits. It is a pleasure to be connected with an Institution which impart knowledge and generate employability as per the expectation of industry.
meghna

I was impressed by the event from start to finish. Impressive line up of different events. Super engaged customers. Relevant participants. Not to mention the venue, which was simply amazing. This is truly the marketing event you don’t want to miss. Kudos to the Mercato team for going the extra mile to make it worth everyone’s time and money.

Geetanjali Sharma

2015-08-07T06:28:41+00:00

Geetanjali Sharma

meghna
I was impressed by the event from start to finish. Impressive line up of different events. Super engaged customers. Relevant participants. Not to mention the venue, which was simply amazing. This is truly the marketing event you don’t want to miss. Kudos to the Mercato team for going the extra mile to make it worth everyone’s time and money.
savan

Mercato is truly a 360 marketing experience! The event not only provided us with a marketplace to showcase our business but it also provided a platform for disguised marketing. I especially liked the activity where we had the opportunity to engage in 1-to-1 dedicated conversations with prospect customers.

Savan Kumar Dwivedi

2015-08-07T06:31:30+00:00

Savan Kumar Dwivedi

savan
Mercato is truly a 360 marketing experience! The event not only provided us with a marketplace to showcase our business but it also provided a platform for disguised marketing. I especially liked the activity where we had the opportunity to engage in 1-to-1 dedicated conversations with prospect customers.
 

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Contact Us.

Jaipuria Institute of Management, Indirapuram Ghaziabad

Shakti Khand-IV, Indirapuram Ghaziabad-201012 (U.P.), India

Dr. Ashwani Varshney | +91 9958077088


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